servepressrelease.htm
 
 
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
 
 
FORM 8-K
 
 
CURRENT REPORT
 
Pursuant to Section 13 OR 15(d) of The Securities Exchange Act of 1934
 
Date of Report (Date of earliest event reported): March 28, 2011
 
 
 

 
AMERICAN EXPRESS COMPANY
(Exact name of registrant as specified in its charter)
 
 
 

 
         
New York
  
1-7657
  
13-4922250
(State or other jurisdiction
of incorporation or organization)
  
(Commission File Number)
  
(IRS Employer
Identification No.)
 
 
 
 200 Vesey Street, World Financial Center    
  New York, New York    10285
 (Address of principal executive offices)    (Zip Code)
 
 
Registrant’s telephone number, including area code: (212) 640-2000
 
 
 Not Applicable
 (Former name or former address, if changed since last report)
 
 
 
 

 
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):
 
¨
Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
 
¨
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
 
¨
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
 
¨
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
 

 
 
 
 
 

 
Item 7.01
Regulation FD Disclosure
         
 
 
On March 28, 2011, American Express Company issued a press release announcing a new digital payments platform, ServeSM, that enables consumers to send, receive and spend money, both on and offline, beyond the traditional card network.  A copy of the press release is furnished as Exhibit 99.1 to this Current Report on Form 8-K and is incorporated herein by reference.
 
 
Exhibit
 
99.1     Press Release dated March 28, 2011.
 
  
 
 
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SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
 
     
   
AMERICAN EXPRESS COMPANY
(REGISTRANT)
 
  
 
By:
/s/ Carol V. Schwartz  
    Name: Carol V. Schwartz  
    Title: Secretary  
       
 

Date:  March 28, 2011
 
 

 
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Exhibit Index
     
Item No.                                 
 
Description                                           
99.1
  
Press Release dated March 28, 2011.
 

 

 
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